Kaplan
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Based on our analysis, Kaplan qualifies for 12 certifications across 4 employer brand pillars.
This report includes your detailed assessment, eligibility breakdown, and a complete marketing toolkit with 8 ready-to-use assets to activate your employer brand.
Table of Contents
Jump to any section of your report
Your Assessment
Understand your current employer brand position
Your Activation Plan
Ready-to-use assets to activate your employer brand
Getting Started
Investment options and next steps
Analysis
Deep dive into your employer brand strengths and gaps.
Your Reputation Analysis
Comprehensive analysis of your employer brand across multiple data sources
Certification Readiness Assessment
Kaplan is well-positioned for certifications in educational quality and diversity initiatives.
Key Strengths
- Strong reputation in test preparation and professional training.
- Commitment to diversity and inclusion.
- Innovative use of technology in education.
Areas of Concern
- Ongoing legal issues regarding marketing practices.
- Mixed employee reviews about workload.
Employee Sentiment
Kaplan is viewed positively for its commitment to education and employee development, though concerns about workload and compensation persist.
Positive Themes:
- Innovative educational approaches.
- Strong community and support among colleagues.
- Focus on employee growth and development.
Concerns:
- High workload and pressure during peak seasons.
- Some employees feel undercompensated for their roles.
Awards & Recognition
Recognizes excellence in educational technology.
Highlights commitment to diversity and inclusion.
Employee Reviews
1200 reviews
- Supportive management and collaborative work environment.
- Opportunities for professional development.
- Flexible work hours.
800 reviews
- Good work-life balance.
- Diverse workplace culture.
- Comprehensive training programs.
- Kaplan has received mixed reviews on various education forums, with some praising its test prep services while others criticize the cost.
Media Presence
Recent News:
- Kaplan launches new online certification programs in response to industry demand.
- Partnership with local universities to enhance educational offerings.
Press Releases:
- Kaplan announces expansion of its professional training services.
- New initiatives for student support and engagement.
Benefits Competitiveness
Benefits Mentioned:
- Health insurance
- Retirement plans
- Tuition reimbursement
- Flexible working arrangements
Data Sources:
Personalized Strategy
Kaplan is a global educational services company providing test preparation, professional training, and higher education programs. With 7500 employees, there is a significant opportunity to strengthen workplace culture and enhance your employer brand. By pursuing certifications such as 'Most Loved for Employee Experience' and 'Most Loved for Diversity', Kaplan can address its aim to create a supportive environment for its workforce. The low confidence in industry signals indicates a need for immediate action to bolster Kaplan’s position as a leader in education services. You can leverage your existing programs to attract and retain talent while simultaneously showcasing your commitment to employee well-being and growth.
Key Opportunities for Your Brand
- Opportunity to strengthen workplace culture and employer brand
- Capitalize on commitment to employee development and innovation
- Potential to enhance diversity and inclusion initiatives
Quick Wins: Start Here
Begin documenting existing employee programs to support certification claims.
Create a communications strategy to promote your commitment to workplace culture.
Engage employees in sharing their experiences to build evidence for certifications.
Strategic Analysis
Understanding your position in the employer branding landscape.
Industry Benchmark
Competitive Position
Market Opportunity
With the increasing demand for online education and professional training, Kaplan has a unique opportunity to enhance its employer brand and attract top talent by addressing current gaps and leveraging its strengths.
Actionable Recommendations
- 1
Launch a targeted PR campaign to address and clarify the legal issues, emphasizing transparency and commitment to ethical practices.
- 2
Implement employee feedback mechanisms to address workload concerns and improve compensation packages.
- 3
Enhance external branding efforts by showcasing awards and employee testimonials to improve market perception.
Maximize Your ROI with a Custom Strategy
See how our packages translate into tangible hiring and retention benefits.
- Align certification with your budget
- Project your talent acquisition savings
- Lock in your current pricing
💬 Instant calendar link • No forms • No obligation
Signal Strength
How visible is your employer brand online — and how certification amplifies it.
Analyze Your Employer Brand SignalBeta
Discover how your current SEO presence compares to Most Loved Workplaces®. Our AI will analyze 5 key dimensions including Search Rankings, AI Mentions, and Answer Engine Presence.
Your Results
Your score and what you qualify for.
Strong Readiness
Your workplace shows strong indicators for certification. You're ready to pursue Most Loved Workplace® recognition.
🎉 Excellent News, Kaplan!
You qualify for 12 certifications and multiple employer branding opportunities
✨ You're Eligible for These Certifications
21+ recognition opportunities including lists, awards, and media features
👇 See your full roadmap, timeline, and activation strategy below
Launch Your Employer Brand Campaign This Week
15-minute strategy call to discuss your certification package.
- Discuss your custom package tier
- Get your Q1 launch roadmap
- Unlock early-bird pricing
💬 Instant calendar link • No forms • No obligation
Certifications
The specific awards and lists you qualify for.
Based on Your Reputation, You're Eligible For
Your online reputation and employer brand analysis qualifies you for these certifications
Your Strategic Certification Roadmap
A comprehensive, phased approach to achieving world-class employer brand certification
Foundation
Months 1-3
- Most Loved Workplace®
- Most Loved for Employee Experience
- Most Loved for Career Development
- Most Loved for Diversity
Acceleration
Months 4-6
- Most Loved for Women
- Most Loved for Remote Workers
- Most Loved for Mental Health
- Most Loved for Company Culture
Leadership
Months 7-9
- Most Loved for Innovation
- Most Loved for Flexibility & Balance
- Most Loved for Leadership Transparency
- Most Loved for Growth & Learning
Your Profile Preview
See what your Most Loved Workplace® profile and job pages will look like.
Your Profile Preview
Kaplan
Certifications
About Us
Kaplan is viewed positively for its commitment to education and employee development, though concerns about workload and compensation persist.
Why Employees Love Kaplan
Benefits & Perks
- Health insurance
- Retirement plans
- Tuition reimbursement
- Flexible working arrangements
Open Positions
Most Loved Workplace® Job Board
Candidate View Preview
Instructional Designer
Marketing Coordinator
Software Engineer
This is your Most Loved Workplace® profile. Activate it today.
Publish this page, claim your badges, and start reaching thousands of candidates looking for a loved place to work.
Book Your Strategy CallWhat Happens When You Activate
Your activation timeline and our commitments to you.
Activation Timeline
What happens when you partner with Most Loved Workplace®
Profile published, badges delivered, email signature ready
Embeddable widgets live, recruiting templates customized
Jobs distributed to 5+ job boards, first 3 culture articles published
SEO indexing active, job board traffic flowing
First performance report delivered
Our Commitment
- Published profile within 2 hours
- Jobs on 5+ job boards within 48 hours
- 3 AI-generated culture articles within 48 hours
- 30-day performance report
PR Calendar
Your year-round recognition opportunities and media placements.
Your 2026 Recognition Calendar
Plan your year of employer brand visibility. Below are all official Most Loved Workplaces® lists, including deadlines and publication timelines.
Most Loved Workplaces® for Career Advancement
Most Loved Workplaces® for Diversity
Most Loved Workplaces® for Women
Most Loved Workplaces® for Neurodiversity
Top Global Most Loved Workplaces®
Most Loved Workplaces® for Mental Health
Most Loved Workplaces® for LGBTQ+
Most Loved Workplaces® for Young Professionals
Most Loved Workplaces® for Wellness
Most Loved Workplaces® for Parents & Caregivers
America's Top Most Loved Workplaces®
Most Loved® CEOs
Most Loved Workplaces® for Disabilities
Most Loved Workplaces® for Veterans
UK's Top Most Loved Workplaces®
Most Loved Workplaces® for Volunteering
Congratulations! You've Unlocked Exclusive Media Placements
Leverage your employer-of-choice status with guaranteed features in top-tier publications and TV networks.
Featured In Publications
- Featured In WSJ - America's Top 100 MLWs
- Featured In The Economist - Top Global MLWs
- Featured In Fast Company - Top MLWs for Young Professionals
Premium TV Package
Gain unparalleled brand exposure with guaranteed TV spots on major business networks. Our team, including a dedicated producer and TV reporter, will work with you to craft a compelling segment. You'll receive the full video and marketing assets for your own use.
Networks: Fox Business & CNBC
- Producer & TV Reporter Support
- Full Video & Marketing Assets
- Guaranteed Placement
- Package-Based Pricing
Congratulations! You've unlocked exclusive media placement opportunities. License your badges to activate these features.
Activation Assets
Ready-to-use press releases, social posts, and promotional materials.
Your Activation Assets Are Ready
Copy, customize, and launch your employer brand campaign today.
[Kaplan] Achieves Most Loved Workplace® Silver Certification [City, State] – [Date] – Kaplan, a global leader in educational services, is proud to announce that it has achieved the Silver certification as a Most Loved Workplace®. This recognition underscores Kaplan's commitment to fostering a supportive and engaging workplace culture that prioritizes employee satisfaction and well-being. "At Kaplan, we believe that our employees are our greatest asset, and we are dedicated to creating an environment where they can thrive both personally and professionally," said [CEO Name], CEO of Kaplan. "This certification reflects our ongoing efforts to enhance our workplace culture and to ensure that every team member feels valued, respected, and empowered to contribute to our mission of transforming lives through education." The Most Loved Workplace® certification is based on the Love of Workplace Index™, which surveys employees on various elements of workplace satisfaction, including respect, collaboration, support, and a sense of belonging. Kaplan's achievement of this certification highlights its commitment to these values and its dedication to continuous improvement in employee experience. As a global educational services company, Kaplan provides test preparation, professional training, and higher education programs. With a workforce of 7,500 employees, Kaplan is focused on creating a culture that not only supports academic success but also nurtures personal growth and development. About Kaplan: Kaplan is a global educational services company providing test preparation, professional training, and higher education programs. We are committed to empowering individuals to achieve their educational and career goals through innovative learning solutions. About Most Loved Workplace®: Most Loved Workplace® is the most comprehensive look at workplace sentiment that provides the most authentic view of what our employees value most. The certification is based on the Love of Workplace Index™ which surveys employees on various elements around satisfaction and sentiment including the level of respect, collaboration, support, and sense of belonging they feel inside the company. For media inquiries, please contact: [Media Contact Info]
Content Strategy
Culture stories, editorial calendar, and thought leadership framework.
Your Content Strategy
Turn your unique culture into compelling stories that attract top talent.
Recruiting Templates
Job descriptions, outreach emails, and LinkedIn post templates.
Recruiting Templates & Tools
Empower your talent acquisition team with ready-to-use assets.
Opening Section
Join Kaplan, a proud Most Loved Workplace®, where we are dedicated to transforming lives through education. As a global leader in educational services, we provide unparalleled opportunities for growth and development in test preparation, professional training, and higher education.
Culture Section
At Kaplan, we believe that our people are our greatest asset. Our Most Loved Workplace® certification reflects our commitment to fostering a supportive and inclusive environment where every employee can thrive. We prioritize collaboration, innovation, and continuous learning, ensuring that our team members feel valued and empowered to make a difference in the lives of our students. Our culture is built on the principles of respect and integrity, where diverse perspectives are celebrated and everyone is encouraged to contribute their unique talents. We understand the importance of work-life balance and mental well-being, offering flexible options and resources to support our employees in achieving their personal and professional goals.
Benefits Callout
Explore our comprehensive benefits package designed to support your growth and well-being.
Job Strategy
Role-specific certification recommendations and activation tactics.
Role-Specific Certification Strategy
Personalized recommendations to attract top talent for each open position.
Job-Specific Activation Tactics
Turn certifications into a competitive advantage with ready-to-use recruiting assets for each role.
Activate Your Campaign in 24 Hours
Our team helps you leverage every asset for maximum impact from day one.
- Get a guided onboarding session
- Plan your internal & external launch
- Integrate assets with your career page
Investment
ROI projections and package options.
Your Certification Comes With Powerful Tools
Every Most Loved Workplace® package includes tools to activate your employer brand — from embeddable widgets and AI-generated content to search engine optimization and media features. Here's what's included at each level.
See full feature details →ROI Calculator
Estimate your potential savings with Most Loved Workplace® certification
Your Current Metrics
Estimated Annual Savings
Based on improved efficiency and reduced vacancy costs
Additional Benefits
- Reduced recruiter workload
- Higher quality candidate pool
- Stronger employer brand
Investment & Package Tiers
Book a call to discuss pricing tailored to your needs and get started with your employer branding journey
All packages include ongoing support. Custom enterprise packages available.
Bronze
Emerging Employers
- Employer Brand Toolkit — badges, widgets, QR codes, email signatures
- Job Posts — display open roles on your certified profile
- MLW Marketing Inclusion — 1 feature per year
- Summit & Conference Access — attend events
Silver
Growing Brands
- Everything in Bronze, plus:
- AI Articles — AI-powered employer brand stories
- Social Media Tools — platform-specific post generation
- MLW Marketing Inclusion — 1 feature per quarter
- Summit Speaking Opportunities
Gold
Market Leaders
- Everything in Silver, plus:
- SEO Boost — Google for Jobs, priority indexing, AI meta tags
- MLW Marketing Inclusion — 1 feature per month
- Summit Culture Showcase Slots
Your Recommended Path Forward
You qualify for at least 12 certifications now. We will help you gather evidence to unlock additional badges through our consultation process.
Next Steps
Download your report and share with your team.
Download Your Full Report
Get a PDF version of your assessment results to share with your team.
Share Your Results
Share this link with your Employer Branding Advisor or save it for your records.
