See What Candidates Find When They Search YouAnd Fix It

CertCheck is a free eligibility tool that analyzes whether your organization qualifies for Most Loved Workplace certification, powered by the Love of Workplace Index (LOWI) research framework validated across 2.8 million employees.

In 2026, candidates research employers by asking AI assistants like ChatGPT, Perplexity, and Google AI Overview direct questions like 'What's it like to work at [Company]?' They also search Google, check Glassdoor and Indeed reviews, and look at LinkedIn company pages. Companies with verified, structured content from trusted third-party sources like Most Loved Workplace® certification get recommended by name in AI responses, while companies without it are invisible or presented with generic, unverified information.

Eligibility is assessed using the Love of Workplace Index (LOWI), a psychometric instrument with a .95 coefficient alpha measuring emotional connectedness between employees and their organization, validated across 1,800+ certified organizations.

CertCheck reviews publicly available employer signals and career page data to generate a preliminary eligibility assessment before your organization begins the full LOWI survey process.

You receive a preliminary score and an invitation to begin the full LOWI survey with the Most Loved Workplace team.

Most Loved Workplace certification is a credential that validates companies as employers of choice. It recognizes organizations that demonstrate exceptional workplace culture, employee satisfaction, and commitment to creating an environment where employees feel valued and supported.

You can check your eligibility through our free 60-second assessment that analyzes your company's public data from sources like LinkedIn, Glassdoor, and Indeed. Simply enter your company name and website URL to receive an instant preview of which certifications and awards you qualify for.

After completing your assessment and selecting your package tier, activation takes just 24 hours. You'll receive your profile setup, PR pack, and badge credentials within one day, allowing you to launch your employer branding campaign immediately.

Being certified as an employer of choice helps you attract top talent, significantly boost your recruiting effectiveness, and differentiate your employer brand in a competitive market. Certified companies can legally use badges across all channels, gain Wall Street Journal adjacency, and benefit from guaranteed distribution to drive qualified candidates to their careers site.

Most Loved Workplace certification is available in multiple tiers—Bronze, Silver, Gold, and Platinum—each offering different benefit levels to match your company's needs and budget. After your free assessment, you can schedule a 15-minute consultation to discuss which package best fits your employer branding goals.

An employer of choice is a company recognized for creating an exceptional workplace where employees feel valued, supported, and emotionally connected. Most Loved Workplace® certification independently validates that a company meets high standards for workplace culture, leadership, and employee satisfaction through a rigorous assessment process.

To become a certified employer of choice through Most Loved Workplace®, start by running a free CertCheck assessment at certcheck.mostlovedworkplace.com. Enter your company name and the tool will analyze public data from LinkedIn, Glassdoor, Indeed, and other sources to show which certifications you qualify for. Most companies qualify for 12 or more certifications. After your assessment, you can schedule a 15-minute consultation to select your certification package and activate your employer brand campaign within 24 hours.

Employer branding is your company's reputation as a workplace — it's how candidates and employees perceive you. Employer of choice certification through Most Loved Workplace® is an independent, third-party credential that validates your employer brand with data-backed evidence. Certification gives you legal rights to use the Most Loved Workplace® badge, access to media placement opportunities, and a competitive advantage in recruiting top talent.

Most Loved Workplace® certification packages start at the Bronze tier and go up to Platinum, each with different levels of benefits, media access, and activation support. The CertCheck assessment is completely free — you can discover your eligibility in 60 seconds with no obligation. Pricing is discussed during a free 15-minute consultation call after you see your results.