International BD / Sales

At Datamatics Business Solutions Ltd.

The client approached Datamatics in 2018 with a clear and ambitious goal to enrich and validate their existing B2B contact database, build new high-value contact lists, especially C-level executives, conduct market studies and extract insights from public and private data, and do all of this at scale, across global regions, within tight deadlines and budget constraints. The client needed data that was accurate and ready for real-time execution in outbound campaigns, ABM efforts, and partner ecosystem mapping. Datamatics deployed a dedicated team of data analysts, researchers, and QA specialists to solve these challenges with precision and scale. The approach included phased onboarding and scale-up, hybrid research workflow, multi-source data referencing, global market coverage, role-based targeting, and ongoing enrichment at scale. The impact delivered included enriched contacts since the beginning of the partnership, high-quality records delivered across an 18-month high-volume phase, and seamless handoff of campaign-ready data for marketing automation, ABM, and field sales use. The client was able to unlock more value from its CRM and marketing systems through fresh, clean data, reduce the cost and time of internal list building and manual research, reach and engage the right people faster with greater confidence, expand its global campaigns using segmented, up-to-date contact intelligence, and streamline marketing operations by integrating enriched data into both automated and manual outreach workflow.

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