Programmatic Account Executive

At Lyft, a Most Loved Workplace® certified employer in the Transportation space, Connecting cities, one ride at a time, for a more equitable future..

<p>At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.</p>

<p>Lyft Media is extending the value of Lyft's first-party rider data beyond our owned-and-operated surfaces. Through our Audience Solutions business, agencies and brands activate Lyft audiences across the open web, CTV, social, and DSPs — powered by one of the most distinctive mobility datasets in the US. We're hiring an Account Executive to grow this business across agency and holding company accounts.</p>

<h2>Responsibilities:</h2>

<ul>

<li>Own a book of agency and holdco accounts — prospect, pitch, negotiate, and close data licensing and off-platform audience activation deals (Lyft audiences syndicated to DSPs, SSPs, and partner platforms — not Lyft-owned inventory)</li>

<li>Build relationships across investment, planning, data strategy, and programmatic trading desks at major holdcos (GroupM, Omnicom Media Group, Publicis Media, IPG, Dentsu, Horizon, Stagwell, etc.)</li>

<li>Hit and exceed quarterly revenue targets</li>

<li>Translate Lyft's first-party mobility data into briefs that win RFPs — audience segments, geo/movement signals, and measurement use cases</li>

<li>Partner with Account Management, Data Partnerships, and Product to ensure clean activation, attribution, and renewal</li>

<li>Maintain accurate pipeline hygiene in Salesforce and forecast with discipline</li>

</ul>

<h2>Experience:</h2>

<ul>

<li>3–5 years of digital media or data sales experience, with meaningful exposure to programmatic (PMP, PG, open exchange) and/or agency holdco accounts</li>

<li>Track record of closing and growing agency business</li>

<li>Comfortable with the alphabet soup: DSPs (DV360, TTD, Yahoo), SSPs, data clean rooms (Live

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