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Senior Copywriter

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92% of candidates apply because they are a Most Loved Workplace®
Cape Town, WC, South Africa; Johannesburg, South Africa
Creative

About the Role

At Ogilvy, a Most Loved Workplace® certified employer in the Advertising/Marketing/Public Relations space, Borderless creativity inspiring brands and people to make lasting impact.

<div class="content-intro"><p><strong>About Ogilvy  </strong></p>

<p>Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since Ogilvy was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently <a href="https://www.Ogilvy.com/ideas/Ogilvy-tops-warc-effective-100-creative-100-rankings-third-straight-year" target="_blank">ranks</a> as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit <a href="http://www.Ogilvy.com/" target="_blank">Ogilvy.com</a>, and follow us on <a href="https://urldefense.com/v3/__https:/www.linkedin.com/company/Ogilvy/__;!!FMox2LFwyA!4Z5sYRsQCsdV4dIxzo5cqM97oclKST23C6w0s209mLcXxT5_tuCL0fM31Se_7mxpVAamp;quot; target="_blank">LinkedIn</a>, <a href="https://urldefense.com/v3/__https:/twitter.com/ogilvy__;!!FMox2LFwyA!4Z5sYRsQCsdV4dIxzo5cqM97oclKST23C6w0s209mLcXxT5_tuCL0fM31SccaJbNMQamp;quot; target="_blank">X</a>,<a href="https://urldefense.com/v3/__https:/www.instagram.com/Ogilvy/__;!!FMox2LFwyA!4Z5sYRsQCsdV4dIxzo5cqM97oclKST23C6w0s209mLcXxT5_tuCL0fM31SfRZhifmAamp;quot; target="_blank"> Instagram</a>, and<a href="https://urldefense.com/v3/__https:/www.facebook.com/Ogilvy/__;!!FMox2LFwyA!4Z5sYRsQCsdV4dIxzo5cqM97oclKST23C6w0s209mLcXxT5_tuCL0fM31ScfS6rLGgamp;quot; target="_blank"> Facebook.</a></p>

<p> </p>

<p><strong>About WPP</strong></p>

<p>WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <u><a href="http://wpp.com/" data-outlook-id="7f087527-f491-4cb6-a79d-3b4a67d1ec89">WPP.com</a></u>.</p></div><p></p>

<p><strong>We are looking for a Senior Copywriter</strong></p>

<p>As a Senior Copywriter, you will play a key role in developing and executing creative concepts and copy for multiple brands. You will collaborate closely with cross-functional teams, including art directors, strategists, and account managers, to create compelling and engaging copy that aligns with the brand's tone and style. Your expertise in conceptualization and extensive experience in social first, will ensure the successful delivery of captivating campaigns that resonate with the target audience.</p>

<p><strong> </strong><strong>Responsibilities</strong></p>

<ul>

<li>Collaborate within a creative team to develop innovative and impactful concepts.</li>

<li>Craft compelling and engaging copy for various platforms, including social media, websites, blogs, email marketing, digital advertising, radio and OOH.</li>

<li>Ensure all copy aligns with the brand's voice and tone, while effectively communicating key messages and brand values.</li>

<li>Collaborate closely with art directors and designers to ensure seamless integration of copy and visuals in the final campaign deliverables.</li>

<li>Conduct thorough research on industry trends, consumer insights, and competitor analysis to inform and enhance your creative approach.</li>

<li>Provide guidance and mentorship to junior copywriters, fostering a collaborative and creative work environment.</li>

<li>Create presentations to present and articulate your ideas effectively to internal stakeholders and clients, incorporating feedback and making revisions as needed.</li>

<li>Stay up-to-date with emerging trends, social media platforms, and industry best practices to continually improve your craft and contribute to the agency's growth.</li>

</ul>

<p><strong>Qualifications and Experience</strong></p>

<ul>

<li>Bachelor's degree in advertising, marketing, communications, or a related field.</li>

<li>Proven experience as a Copywriter, with a focus on conceptualization</li>

<li>Strong portfolio showcasing your expertise in idea conceptualization and your ability to create compelling and impactful copy across various platforms.</li>

<li>Exceptional writing skills with a creative flair, able to craft persuasive and emotionally resonant copy.</li>

<li>Ability to think conceptually and generate innovative ideas that push the boundaries of campaigns.</li>

<li>Proficiency in English with excellent grammar, spelling, and punctuation.</li>

<li>Familiarity with SEO best practices and the ability to optimize copy for search engines.</li>

<li>Strong attention to detail and the ability to deliver high-quality work within tight deadlines.</li>

<li>Excellent communication and presentation skills, with the ability to effectively present and explain your ideas to both technical and non-technical stakeholders.</li>

<li>Experience writing for the broader South African Market</li>

<li>Proven track record of working within a creative team</li>

</ul>

<p>Experience mentoring and providing guidance to junior copywriters is a plus.<br>Experience working in other markets in Africa is a plus.<br>Languages other than English related to SA also a plus.<br>Experience in Alcohol space is preferred.</p>

<p>Note: The job spec refers to a senior copywriter role with conceptual experience for a global alcohol brand, within C2 in Social Lab, part of Ogilvy South Africa.</p>

<p><strong>About you</strong></p>

<ul>

<li>Excellent interpersonal and communications skills</li>

<li>Highly organized in thought and action</li>

<li>Strong time management and organizational abilities</li>

<li>Demonstrated ability to manage large projects with multiple priorities</li>

<li>Able to work well within a team</li>

</ul>

<p><strong>Offer</strong></p>

<ul>

<li>Full-time job within a growing and trendsetting agency</li>

<li>Global client portfolio</li>

<li>Attractive package and benefits</li>

<li>Continuous trainings. Career conversation and growing opportunities</li>

<li>Flexible homeworking policy</li>

</ul>

<p></p><div class="content-conclusion"><p>At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. </p>

<p>We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. </p>

<p>Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity.</p>

<p><span data-teams="true">Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.</span></p>

<p>If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@Ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.</p></div>

Want to learn more about what it's like to work at Ogilvy? View our full profile.

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Frequently Asked Questions About Working at Ogilvy

Common questions candidates ask about this role and Ogilvy's workplace

Ogilvy has been growing brands and businesses since 1948. Over the last 75 years, as the world has evolved, Ogilvy has been there. We uphold our legacy through borderless creativity —operating, innovating, and creating at the intersection of talent and capabilities. Our founder, David Ogilvy, created a culture that respected and cared about its people and its clients, and those core values remain at the heart of everything we do. They are not a rigid set of rules, but beliefs that inform how we behave, how we set expectations for our work, and how we hire. We are: Pervasively Creative, Adaptively Connected, Relentlessly Curious, Divinely Discontented, Eternal Craftspeople.

Please review the specific job listing or contact Ogilvy's recruiting team for details on remote or hybrid work options for this role.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

Ogilvy is an established organization in its industry. The company is a certified Most Loved Workplace®, highlighting a strong, positive culture and committed workforce.

Key benefit categories include: Health & Wellness, Financial & Retirement, Family & Parenting, Vacation & Time Off, Professional Development, Perks & Discounts. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Fearless Creativity and Genuine Collaboration and People-First Leadership.

The company has committed to inclusive practices including: Celebrate Every Perspective and Invest in Your Growth.

They have earned Most Loved Workplace® certifications including: Most Loved Workplace Most Loved Workplaces® 2026 and Most Loved Workplace Most Loved Workplaces® 2023.

Ogilvy currently has 151 open positions. They are hiring across departments like Account/Client Services, Public Relations, Strategy & Planning. You can view all current openings at certcheck.mostlovedworkplace.com/companies/ogilvy/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact Ogilvy's recruiting team for specific details on this role's process.

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