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Director, National Media Relations (Contract)

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Contract
Senior

About the Role

At Prim + Co, a Most Loved Workplace® certified employer in the Advertising/Marketing space, Award-winning PR agency celebrating ambitious brands with creativity and genuine passion.

As a Director, National Media Relations, you are the agency’s go-to expert for securing top-tier national coverage for our luxury, hospitality, travel and culinary clients. You are responsible for elevating our award-winning clients into the pages of the country’s most influential publications through feature stories, profiles, trend pieces and larger narrative opportunities. This is a senior-level contractor role intended for a highly connected media relations expert with deep relationships in cities such as New York, Los Angeles or other major media markets where national editors, writers and producers are based. You understand what makes a Michelin-starred restaurant, James Beard Award-winning chef or luxury hotel stand out to national media, and you know exactly how to position those stories to the right journalist.

Want to learn more about what it's like to work at Prim + Co? View our full profile.

Requirements

  • College degree or comparable experience required
  • At least 10–15 years of public relations, journalism or related experience within the hospitality, culinary, travel, luxury hotel and/or consumer lifestyle industries
  • Must have extensive, proven experience securing national feature coverage for Michelin-starred or Michelin-recognized restaurants, James Beard Award winners and nominees, luxury hotels and hospitality brands
  • Must have direct relationships with national editors, writers and freelance contributors at top-tier publications
  • Experience living and/or working in a major media market such as New York, Los Angeles or Chicago strongly preferred
  • Agency experience preferred
  • Must have stellar client and media references
  • Must have exceptional strategic thinking, storytelling and relationship-building skills
  • Must have strong experience working with luxury brands, restaurants, chefs, hotels and experiential concepts
  • Experience with media visits, press trips, editor dinners and national long-lead strategy preferred

Benefits

  • Rate: $50-$100/hour
  • Hours/month: Approximately 20
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What It's Like to Work Here

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Frequently Asked Questions About Working at Prim + Co

Common questions candidates ask about this role and Prim + Co's workplace

Prim + Co is a Most Loved Workplace®. Most Loved Workplaces® place love at center of business. Prim + Co is a Small employer in the Advertising/Marketing/Public Relations sector. Explore Prim + Co careers, culture, employee experience, and open roles.

Please review the specific job listing or contact Prim + Co's recruiting team for details on remote or hybrid work options for this role.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

Prim + Co is an established organization in its industry. The company is a certified Most Loved Workplace®, highlighting a strong, positive culture and committed workforce.

Key benefit categories include: Health & Wellness, Financial Security, Work-Life Balance, Culture & Community. For this role specifically, benefits include: Rate: $50-$100/hour, Hours/month: Approximately 20. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Creative Energy and People-First Leadership and Tight-Knit Community.

The company has committed to inclusive practices including: Genuine Growth & Development and Empowering Work Environment.

They have earned Most Loved Workplace® certifications including: Most Loved Workplace Most Loved Workplaces® 2026.

Prim + Co currently has 3 open positions. You can view all current openings at certcheck.mostlovedworkplace.com/companies/prim-co/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact Prim + Co's recruiting team for specific details on this role's process.

Apply for Director, National Media Relations (Contract)

Submit your application directly to the Prim + Co team. Let them know why you'd be a great addition to their loved place to work.

Prim + Co

Prim + Co

Advertising/Marketing
Denver, Colorado, United States
Most Loved Workplace® Certified Job
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