Head of Marketing

Bay Area

Marketing

FullTime

About the Role

At Sofar Ocean in the Climate Tech space, Connecting the world's oceans to power a sustainable future through real-time ocean intelligence..

Head of Marketing | Sofar Ocean At Sofar, we’re building the first full-stack ocean intelligence platform. We combine our own sensor network with ocean and atmospheric science to deliver data services and SaaS products that help customers operate better on the water. We’re growing fast, and we need a marketing leader to grow with us. You’ll own marketing end to end and work closely with me and our VP of Sales to set and execute Sofar Ocean’s go-to-market strategy. This is a player-coach role. You’ll lead a team of five and still do a lot of the work yourself. What you’ll do Own strategy and execution across product marketing, ABM, demand gen, and brand Turn complex science, engineering, and data into a clear value story for enterprise buyers Partner with Sales on segmentation, positioning, enablement, and pipeline Build demand and brand awareness for a new category, with clear visibility into funnel performance, ROI, and forecasting Put the processes in place that let marketing scale as we do Lead, coach, and grow the team What we’re looking for Current or recent director-level leadership of a whole marketing function, not one channel Recent experience running marketing at a B2B enterprise software startup with a technical product (data, analytics, infrastructure, or similar) You’ve owned B2B marketing strategy while a business grew from roughly $5M to $30M+ in revenue Real experience in ocean or maritime tech, weather or climate, geospatial or environmental data, fleet or logistics, industrial IoT, or another physical-world intelligence space Based in the Bay Area and able to be at Pier 28 a few days a week Bonus points You’ve built a GTM engine alongside a CEO and sales leader, from the first narrative through a bigger team You’ve marketed a mix of hardware, data subscriptions, and SaaS You’ve driven both measurable pipeline and awareness for a new category HubSpot, Webflow, Shopify, and Google Analytics How you work You pick up technical concepts quickly and like digging in with our engineers and scientists. You prioritize well, make decisions on evidence instead of ego, and move fast. You’re hands-on, data-driven about the funnel, and comfortable taking smart risks. And you can earn the trust of the leadership team to run marketing for the long haul.

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What It's Like to Work at Sofar Ocean

What It's Like to Work Here

Waves Ocean-Centric Decision Making

Users Genuine Collaboration Across Teams

Lightbulb Innovation Through Experimentation

Heart Authentic Care for People

Target Purpose-Driven Clarity

Compass Transparency and Psychological Safety

Frequently Asked Questions About Working at Sofar Ocean

Common questions candidates ask about this role and Sofar Ocean's workplace

Sofar is on a mission to connect the world’s oceans. We design, build, and deploy the largest privately owned network of marine weather sensors to power the world’s best marine weather forecasts. Our data helps our customers to increase efficiency and reduce emissions, delivering tools to governments and other stakeholders to understand impacts of climate change on extreme weather and ocean health. We live on Planet Ocean, and our goal is to create the ocean intelligence needed to ensure a sustainable future.

Please review the specific job listing or contact Sofar Ocean's recruiting team for details on remote or hybrid work options for this role.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

Sofar Ocean is an established organization in its industry. The company focuses on maintaining a supportive workplace culture for all employees.

Key benefit categories include: Employees, Life & Family, Professional Development, Wellness & Community. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Ocean-Centric Decision Making and Genuine Collaboration Across Teams and Innovation Through Experimentation.

The company has committed to inclusive practices including: Oceans First Culture and Collaborative Team Excellence.

Sofar Ocean has a supportive and collaborative culture, recognized as a loved place to work by its team members.

Sofar Ocean currently has 8 open positions. They are hiring across departments like Marketing, Sales, Engineering. You can view all current openings at certcheck.mostlovedworkplace.com/companies/sofar-ocean/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact Sofar Ocean's recruiting team for specific details on this role's process.