Marketing & PR Executive – North America
About the Role
At The Imagination Group in the Advertising/Marketing/Public Relations space, Where Creativity Meets Experience Design Across the Global Stage.
Working out of Imagination’s New York studio, you’ll play a crucial role in amplifying the local and global presence of the agency across North America. Through an eclectic range of marketing and PR activities, you’ll help deliver against Imagination’s global marketing strategy in North America and amplify awareness of Imagination’s experiential marketing solutions, project work, and original thinking across a diverse range of sectors and clients spanning both B2B and B2C. As the Marketing & PR Executive, you’ll work closely with the Global PR & Marketing Manager, collaborating across departments, projects, and levels of seniority to help grow and develop the agency’s voice. Success in the role will mean driving awareness of Imagination amongst new audiences, sustaining engagement amongst existing audiences, driving improved market perception, and contributing to new business opportunities and wins.
Want to learn more about what it's like to work at The Imagination Group? View our full profile.
Requirements
- Experience in a marketing or PR role, ideally within a creative, experiential or communications environment.
- Excellent writing and storytelling skills, with the ability to adapt content for different audiences and channels.
- A creative approach to social media strategy, content development and audience engagement.
- A strategic mindset, entrepreneurial spirit and strong attention to detail.
- Highly developed interpersonal and communication skills, with a positive, proactive and collaborative approach.
- Ability to manage multiple projects, prioritise effectively and work efficiently under tight deadlines.
- An eagerness to learn, contribute ideas and get involved across different areas of the business.
- Experience managing website CMS platforms is an advantage.
- Proven background interpreting data from analytics platforms such as Google Analytics is an advantage.
- Previous agency experience is an advantage but not essential.
Benefits
- Work with a state-of-the-art product and deliver it to exciting and innovative brands
- Learning and development opportunities that contribute to professional growth
- A fun, engaging work culture
- Be part of a mission-driven team that values agility, integrity, and excellence
- Opportunity to contribute to large-scale, high-impact projects from day one
- Comprehensive paid time off benefits
- Hybrid work model, where our team comes into the office a minimum of 3 days per week
- Generous parental leave
- Up to 4% safe harbor company 401k match
- Comprehensive, low-cost health benefits
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