About The RepTrak Company
Professional Business ServicesFounded 1997
At The RepTrak Company™, our purpose is to prove that saying and doing the right thing is good for business. This is at the core of everything we do. Our gold-standard Reputation model draws from a longitudinal media and perception data set that allows us to advise Fortune 500 clients on how to prioritize, implement, and prove the impact of doing and saying the right things. Addressing these challenges for today’s corporations – life after COVID, understanding how to enact DE&I principles, ongoing high expectations around innovation and ethics –is our everyday work. It’s meaningful, and tied to what’s happening now as the world pivots away from shareholder capitalism and toward stakeholder capitalism.