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Lead Product Manager, Employer Acquisition

MLW LogoMost Loved Workplace® Certified Job
92% of candidates apply because they are a Most Loved Workplace®
Santa Monica, CA/Remote
610 Product

About the Role

At ZipRecruiter, a Most Loved Workplace® certified employer in the HR Tech space, Connect talent with opportunity through intelligent matching technology.

<div class="content-intro"><p><span style="font-weight: 400;">We offer a hybrid work environment. Most US-based positions can also</span><strong> </strong><span style="font-weight: 400;">be</span><strong> </strong><span style="font-weight: 400;">performed remotely (any exceptions will be noted in the Minimum Qualifications below.)</span></p></div><p><strong>Our Mission: </strong></p>

<p>To actively connect people to their next great opportunity.</p>

<p><strong>Who We Are: </strong></p>

<p>ZipRecruiter is a leading online employment marketplace. Powered by AI-driven smart matching technology, ZipRecruiter actively connects millions of all-sized businesses and job seekers through innovative mobile, web, and email services, as well as through partnerships with the best job boards on the web. ZipRecruiter has the #1 rated job search app on iOS & Android.</p>

<p><strong>Summary</strong>:</p>

<p>As a Lead Product Manager for Employer Growth<strong>,</strong> you will own the strategy and execution of initiatives that drive growth across ZipRecruiter's SMB employer customer base, with a focus on new employer acquisition, employer reactivation, and strategic partnerships. You'll partner closely with Engineering, Design, Data Science, Marketing, and Sales to optimize the employer acquisition journey, improve re-engagement, and build scalable product experiences that drive new paying employers and long-term customer growth.</p>

<p><strong>Key Focus Areas:</strong></p>

<ul>

<li><strong>Act as an Owner:</strong> Take full accountability for your product domain, from high-level KPI setting to the nuances of daily execution.</li>

<li><strong>Lead Core Product Areas:</strong> Direct the product roadmap for your aspects of the SMB product to improve customer value and product effectiveness.</li>

<li><strong>Run rapid growth experimentation: You will experiment frequently with new ideas to supercharge our PLG motion and acquisition of new employers.</strong></li>

<li><strong>Obsess over your metrics: You will have a deep understanding of the metrics that drive your product area. </strong></li>

<li><strong>Partner closely with GTM: </strong>Coordinate with the GTM team to ensure the product-led growth motion ties into marketing and sales.</li>

<li><strong>Voice of the User: </strong>Serve as the voice of the SMB customer to the rest of the team, constantly talking to your users, doing product discovery, and conducting user research.</li>

<li><strong>Champion AI-Driven Development:</strong> Lean into ZipRecruiter’s AI-first DNA to build personalized, proactive experiences that act like a personal recruiter for every seeker.</li>

<li><strong>Coordinate Marketplace Fit:</strong> Partner closely with job-seeker-side product teams to ensure a healthy, balanced marketplace where employer and seeker actions lead to successful hires.</li>

</ul>

<p><strong>Minimum Qualifications:</strong></p>

<ul>

<li><strong>Proven Leadership:</strong> 5+ years of proven success in product management, with a record of delivering results</li>

<li><strong>Deeply Analytical: </strong>You are a data-obsessed problem solver who doesn't just look at dashboards but interrogates the "why" behind the numbers.</li>

<li><strong>B2B Expertise:</strong> Deep experience building business-facing products at scale</li>

<li><strong>AI/ML Fluency:</strong> You aren’t just a fan of AI; you understand how to leverage Machine Learning to solve user problems and have experience building AI-powered product features.</li>

<li><strong>Customer-obsession: </strong>You have a passion for speaking directly with your users and personally conducting user research.</li>

<li><strong>Strategic Versatility:</strong> You are a "smart generalist" who can be thrown at any complex problem—whether it’s a technical architectural hurdle or a brand-new market opportunity—and figure it out.</li>

<li><strong>Self-Motivation:</strong> You are highly driven and thrive in an environment where you are given the autonomy to drive massive impact.</li>

</ul>

<p><strong>Preferred Qualifications:</strong></p>

<ul>

<li><strong>Marketplace Experience:</strong> Previous experience at a two-sided marketplace (e.g., jobs, real estate, rideshare).</li>

<li><strong>SMB product experience: </strong>Previous experience leading products specifically geared towards SMB customers.</li>

</ul>

<p><strong>As part of our team you'll enjoy:</strong></p>

<ul>

<li>Competitive salary</li>

<li>Exceptional benefits package</li>

<li>Flexible Vacation & Paid Time Off</li>

<li>Employer-matched 401(k) plan</li>

<li>A fun environment where work-life balance is valued</li>

</ul>

<p>#LI-Remote</p>

<p>The US base salary range for this full-time position is $215,000-$255,000. Our salary ranges are determined by role, level, and location, and the range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location, role-related knowledge and skills, depth of experience, relevant education or training, and additional role-related considerations.</p>

<p>Depending on the position offered, equity, bonuses, commission, or other forms of compensation may also be provided as part of a total compensation package, in addition to a full range of medical, financial, and other benefits.</p><div class="content-conclusion"><p><span style="font-weight: 400;">ZipRecruiter is proud to be an equal opportunity employer and provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or genetics.</span></p>

<p><strong data-stringify-type="bold">Privacy Notice: </strong>For information about ZipRecruiter's collection and processing of job applicant personal data for this job, please see our Privacy Notice at: <a class="c-link" href="https://www.ZipRecruiter.com/careers/job-applicant-privacy-notice" target="_blank" data-stringify-link="https://www.ZipRecruiter.com/careers/job-applicant-privacy-notice" data-sk="tooltip_parent" data-remove-tab-index="true">https://www.ZipRecruiter.com/careers/job-applicant-privacy-notice</a></p></div>

Want to learn more about what it's like to work at ZipRecruiter? View our full profile.

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Why This Is a Most Loved Workplace® Certified Job

What It's Like to Work Here

Zap Courageous Innovation
Users Collaborative Problem-Solving
Heart Mission-Driven Purpose
Target Excellence in Execution
Shield Psychological Safety
Certified for: Most Loved Workplace Most Loved Workplaces® 2026, Most Loved Workplace Most Loved Workplaces® 2021

Frequently Asked Questions About Working at ZipRecruiter

Common questions candidates ask about this role and ZipRecruiter's workplace

ZipRecruiter makes meaningful connections between job seekers and employers. Over the past 12 years, our online employment marketplace has helped over 3.3 million businesses and 135 million job seekers find their next great opportunity. With offices in the U.S., Canada, U.K. and Israel, ZipRecruiter enables employees to do meaningful work that helps others change their lives through employment. Our powerful matching technology, and a dedication to creating a world class product, has made ZipRecruiter the #1 rated job search app on iOS & Android for the past five years* and #1 rated employment job site by G2.** *Based on job seeker app ratings, during the period of January 2017 to January 2022 from AppFollow for ZipRecruiter, CareerBuilder, Glassdoor, Indeed, LinkedIn, and Monster. **Based on G2 satisfaction ratings as of January 1, 2022.

This position is listed as remote based on the job location.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

ZipRecruiter is an established organization in its industry. The company is a certified Most Loved Workplace®, highlighting a strong, positive culture and committed workforce.

Key benefit categories include: Health & Wellness, Financial Security, Work-Life Balance, Professional Development, Lifestyle & Perks. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Courageous Innovation and Collaborative Problem-Solving and Mission-Driven Purpose.

The company has committed to inclusive practices including: Fostering Trust and Transparency and Investing in Employee Growth and Development.

They have earned Most Loved Workplace® certifications including: Most Loved Workplace Most Loved Workplaces® 2026 and Most Loved Workplace Most Loved Workplaces® 2021.

ZipRecruiter currently has 40 open positions. They are hiring across departments like 765 Decision Science, 610 Product, 415 Enterprise Sales. You can view all current openings at certcheck.mostlovedworkplace.com/companies/ziprecruiter/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact ZipRecruiter's recruiting team for specific details on this role's process.

Apply for Lead Product Manager, Employer Acquisition

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