Social Strategy Director

At ATTN: in the Media space, Visual storytelling that moves the next generation forward.

<p><strong>About ATTN:</strong></p>

<p>ATTN: is the creative studio and media company that earns attention -- and makes it matter. We started as a publisher, building a business around attention that amassed a massive audience, giving us rare insights and valuable distribution. Since then, we’ve grown into a full-service content studio that creates original IP and premium social campaigns for the brands, institutions, and leaders who need more than just visibility. Through creative excellence and a deep understanding of culture, we build trust and drive meaningful impact for our partners.</p>

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<p><strong>About the Role</strong></p>

<p>We are looking for an ambitious, passionate and creative <strong>Social Strategy Director</strong> to join our rapidly growing Strategy team.</p>

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<p>The Social Strategy Director serves as the strategic leader for social across multiple accounts.</p>

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<p><strong>What You’ll Do</strong></p>

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<li>Understand each client’s business and identify long-term needs and growth opportunities outside of a brief</li>

<li>Conduct primary and secondary research, including social listening, trend analysis, and audience and community mapping, to understand audiences, primarily for the US plus some global markets</li>

<li>Identify human truths and cultural insights that guide strategy and creative</li>

<li>Define each brand’s role on social, as well as cultural and competitive whitespace opportunities</li>

<li>Build social strategies that cover organic, paid, and creator work, including which platforms a brand should be on and what each one is for</li>

<li>Develop creator and influencer strategies, including who to partner with and how</li>

<li>Develop culture-led

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