Director of Effectiveness & Measurement

At ATTN:, a Most Loved Workplace® certified employer in the Media space, Visual storytelling that moves the next generation forward.

<p class="p2"><strong>About ATTN:<span class="Apple-converted-space"> </span></strong></p>

<p class="p3">ATTN: is the creative studio and media company that earns attention – and makes it matter. <span class="s2">We started as a publisher, building a business around attention that amassed a massive audience, giving us rare insights and valuable distribution. Since then, we’ve grown into a full-service content studio that creates original IP and </span>premium social campaigns for the brands, institutions, and leaders who need more than just visibility. Through creative excellence and a deep understanding of culture, we build trust and drive meaningful impact for our partners.<span class="Apple-converted-space"> </span></p>

<p class="p2"><strong>About the Role<span class="Apple-converted-space"> </span></strong></p>

<p class="p2">The Director of Effectiveness & Measurement owns the design, build, and operation of next-generation measurement capabilities that quantify the true impact of the campaigns ATTN: builds for its brand clients, directly shaping how client media and content investment is allocated. This leader combines strategic vision with hands-on execution to establish the measurement frameworks, operating model, and talent required to serve current client demand while building ATTN:'s future-state measurement product.<span class="Apple-converted-space"> </span></p>

<p class="p4"><strong>Key Responsibilities & Focus Areas<span class="Apple-converted-space"> </span></strong></p>

<ul>

<li class="p2">Drive ATTN:'s marketing measurement strategy, including defining campaign impact, success metrics, a

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