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Director, GTM Finance

MLW LogoMost Loved Workplace® Certified Job
92% of candidates apply because they are a Most Loved Workplace®
Americas Remote
Business Operations

About the Role

At Customer.io, a Most Loved Workplace® certified employer in the Computer Software space, Empower your customers with unified, real-time engagement at scale.

<h3>About <a href="http://Customer.io/">Customer.io</a></h3>

<p>Over 9,000 companies — from scrappy startups to global brands — use our platform to send billions of emails, push notifications, in-app messages, and SMS every day. <a href="http://Customer.io">Customer.io</a> powers automated communication that people actually want to receive. We help teams send smarter, more relevant messages using real-time behavioral data.</p>

<h3>About the role</h3>

<p>Hi, my name is Diep Nguyen, VP of Finance here at <a href="http://Customer.io/">Customer.io</a>, and I'm looking for a Director, GTM Finance to own our go-to-market P&L end-to-end as we scale from $100M+ ARR today to $1B+ ARR in the future.</p>

<p>We're hiring for strategic finance horsepower first: someone who builds models from a blank page, challenges assumptions, and earns trust with senior executives. Deep GTM fluency matters just as much — but for a strong finance generalist, that business partnership often shows up in the work rather than the title. You'll own our GTM P&L spanning Sales, Marketing, and Customer Success, and build the team behind it.</p>

<p>We're an AI-forward company: this role requires someone energized by using AI to reinvent how finance operates, not someone who merely tolerates the tools we hand them.</p>

<h3>What we value</h3>

<ul>

<li><strong>Financial rigor over title-matching</strong> — we care more about how you've built and defended models than whether "GTM Finance" was ever your title.</li>

<li><strong>AI as genuine practice, not a buzzword</strong> — we want concrete stories of AI changing an outcome, not familiarity with the tools.</li>

<li><strong>Ownership from day one</strong> — you'll build and lead a team, not just execute analysis handed to you.</li>

<li><strong>Directness with data</strong> — you challenge top-down assumptions with account-level evidence, even in uncomfortable conversations.</li>

</ul>

<h3>What you’ll do</h3>

<ul>

<li>Own the GTM P&L end-to-end — revenue, gross margin, and opex across Sales, Marketing, and Customer Success — not just a spend-efficiency lens.</li>

<li>Drive unit economics and the growth funnel model — CAC, LTV/CAC, payback, magic number, and cohort/retention analysis across self-serve and sales-assisted motions.</li>

<li>Own the ARR roll-forward, bookings, and revenue forecasting — auditable, reconcilable, and independently stress-tested against top-down assumptions.</li>

<li>Partner with Sales and RevOps on capacity planning, deal economics, and pricing — protecting margin and ARR quality without slowing deal velocity.</li>

<li>Build and own the monthly/quarterly GTM reporting package for the exec team and Board, with variance analysis that explains root cause.</li>

<li>Champion AI-enabled finance workflows and build the GTM finance team as <a href="http://Customer.io">Customer.io</a> scales past $250M+ ARR.</li>

</ul>

<h3>What we're looking for</h3>

<ul>

<li>10+ years in FP&A, strategic finance, or related roles at complex, scaled orgs; a first-principles modeler who builds from a blank page rather than inheriting assumptions</li>

<li>Deep GTM business-partnering experience with Sales, Marketing, or Customer Success — regardless of whether "GTM Finance" was ever the title</li>

<li>Comfortable with subscription/SaaS metrics (ARR, NRR, CAC, LTV) or able to get there fast</li>

<li>Concrete, demonstrated track record driving AI adoption in finance workflows — not just familiarity with the tools</li>

<li>Proven people leader — has managed and developed finance professionals</li>

<li>Strong Excel skills (with experience using Snowflake a plus) and experience with planning/GTM systems (NetSuite, Salesforce, Gong, Drivetrain)</li>

<li>Bachelor's degree in Finance, Accounting, Economics, or related field; MBA a plus</li>

</ul>

<h3>Compensation & Benefits</h3>

<p>We believe in transparency. Starting salary for this role is <strong>$200K–$255K USD</strong> (or equivalent in local currency) depending on experience and subject to market rate adjustment.</p>

<p>We know our people are what make us great, and we’re committed to taking great care of them. Our inclusive benefits package supports your well-being and growth, including <strong>100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family</strong>. We also offer <strong>16 weeks paid parental leave, unlimited PTO</strong>, stipends for remote work and wellness, a professional development budget, and more.</p>

<p><a href="https://Customer.io/careers#:~:text=our%20collective%20success.-,BENEFITS,-Our%C2%A0">See full benefits here →</a></p>

<h3>Our Process</h3>

<p>No gotchas, no trick questions - just a clear, human process designed to help both of us make an informed decision.</p>

<ol>

<li>Recruiter Screen (30 min)</li>

<li>Hiring Manager Screen (45 min)</li>

<li>Two Cross-functional conversations with team members (30 min each)</li>

<li>Case study + Case Review Panel with team (45 min)</li>

</ol>

<p>All final candidates will be asked to complete a background check and employment verifications as part of our pre-employment process.</p>

<p><a href="http://Customer.io">Customer.io</a> recognizes the stifling impact of systemic injustice on diverse communities. We commit to using our influence to increase inclusion and equity within the tech industry. We strive to build an inclusive team culture, implement bias-free hiring practices, and develop community partnerships to expand our global impact.</p>

<p>Zoom is the only video conference platform that we use, virtual interviews will be conducted using the video capability (i.e., not via the chat), and offers will be extended in writing on official <a href="http://Customer.io/">Customer.io</a> letterhead. Please be vigilant in all of your job search activity, and if you have any questions please contact <a href="mailto:jobs@Customer.io">jobs@Customer.io</a>.</p>

<h3>Join us!</h3>

<p>Check out our <a href="https://Customer.io/careers/">careers page</a> for more information about why you should <a href="https://Customer.io/about/">come work with us!</a> We believe in empathy, transparency, responsibility, and, yes, a little awkwardness. If you’re excited by what you read — apply now.</p>

<p> </p>

Want to learn more about what it's like to work at Customer.io? View our full profile.

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Why This Is a Most Loved Workplace® Certified Job

What It's Like to Work Here

Users Async Collaboration Across Time Zones
Heart Genuine Empathy in Practice
Zap Flexibility as a Foundation
Lightbulb Continuous Learning & Growth Mindset
Eye Radical Transparency in Decision-Making
Certified for: Certified Most Loved Workplaces® 2025

Frequently Asked Questions About Working at Customer.io

Common questions candidates ask about this role and Customer.io's workplace

Customer.io is a leading AI-powered customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2025 Inc. 5000 list.

This position is listed as remote based on the job location.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

Customer.io is an established organization in its industry. The company is a certified Most Loved Workplace®, highlighting a strong, positive culture and committed workforce.

Key benefit categories include: Health & Wellness, Time Off & Work-Life Balance, Financial & Professional Development, Remote Work & Office Setup, Culture & Recognition. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Async Collaboration Across Time Zones and Genuine Empathy in Practice and Flexibility as a Foundation.

The company has committed to inclusive practices including: Authentic Growth & Development and Radical Transparency & Open Communication.

They have earned Most Loved Workplace® certifications including: Certified Most Loved Workplaces® 2025.

Customer.io currently has 27 open positions. They are hiring across departments like Account Management, Business Operations, Customer Success. You can view all current openings at certcheck.mostlovedworkplace.com/companies/customer-io/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact Customer.io's recruiting team for specific details on this role's process.

Apply for Director, GTM Finance

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