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Senior Regional Content Manager (APJ)

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Singapore, Singapore
Field Marketing
This position may no longer be active.View all open positions at Datadog

About the Role

At Datadog, a Most Loved Workplace® certified employer in the Technology space, Observe, Secure, and Optimize Modern Cloud Infrastructure at Scale.

<p>Datadog is seeking a Regional Content Manager, APJ to accelerate our brand presence and business growth across India, ANZ, and ASEAN.</p>

<p>You will lead the development, adaptation, and execution of content strategies that bring Datadog’s global messages to life for diverse local audiences, while creating original, APJ-specific content that resonates with customers across some of the world’s fastest-growing technology markets.</p>

<p>Working closely with global and regional teams, you will ensure a consistent brand experience across product messaging, campaigns, events, and digital channels — helping deliver Datadog’s value to audiences in India, Australia, New Zealand, Singapore, Malaysia, Indonesia, Thailand, and beyond.</p>

<p><em>At Datadog, we place value in our office culture - the relationships and collaboration it builds, and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.</em></p>

<p><strong>What You’ll Do:</strong></p>

<ul>

<li>Develop and execute content strategies tailored to APJ markets - including India, ANZ, and ASEAN, assisting content managers in Korea and Japan - spanning campaigns, ABM programs, product launches, customer stories, customer videos, events, and PR initiatives</li>

<li>Create and adapt localized storytelling and messaging based on global marketing assets, ensuring cultural and market relevance across diverse APJ audiences</li>

<li>Partner with in-market teams to surface regional insights and translate them into compelling content</li>

<li>Manage high-quality content creation in collaboration with global teams and external partners, including translation vendors, writers, and creative agencies</li>

<li>Manage content publishing across multiple channels - website, social media, blogs, email, and event materials</li>

<li>Provide market insights and feedback to global teams to inform broader marketing strategies and initiatives</li>

<li>Ensure brand consistency across tone, voice, and messaging in all APJ marketing assets</li>

<li>Oversee localization projects including planning, timelines, quality, and cost management</li>

<li>Measure and optimize content performance across lead generation, engagement, and ROI</li>

</ul>

<p><strong>Who You Are:</strong></p>

<ul>

<li>Professional fluency in English is required for this role. Working proficiency in one or more APJ market languages is an advantage, given the role's focus on adapting content and messaging for local audiences and liaising with in-market teams and localization vendors</li>

<li>Keen interest in and practical experience using AI-powered content creation tools - such as generative AI platforms for writing, editing, ideation, or multimedia content - with the ability to apply these tools to improve quality, efficiency, and creativity</li>

<li>5+ years of hands-on experience in marketing or content development, preferably in the B2B, IT, or SaaS industry</li>

<li>Proven experience adapting global marketing messages for APJ markets, with deep understanding of the nuances across India, ANZ, and Southeast Asia</li>

<li>Experience planning and executing digital marketing campaigns across web, blog, social media, and email</li>

<li>Understanding of the APJ technology landscape, enterprise buyer behavior, and the diverse cultural contexts across the region</li>

<li>Experience or understanding of translation and localisation processes, particularly for APJ languages</li>

<li>Skills in content creation, including copywriting, editing, or conducting customer interviews</li>

<li>Knowledge or experience with ABM (Account-Based Marketing) or digital marketing in APJ enterprise contexts</li>

<li>Experience in product marketing within the SaaS or cloud industry</li>

<li>Familiarity with regional analyst and media ecosystems across India, ANZ, and ASEAN</li>

</ul>

<p><em>Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you’re passionate about technology and want to grow your skills, we encourage you to apply.</em></p>

<p><strong>Benefits and Growth:</strong></p>

<ul>

<li>Generous and competitive benefits package</li>

<li>New hire stock equity (RSUs) and employee stock purchase plan</li>

<li>Continuous career development and pathing opportunities</li>

<li>Employee-focused best-in-class onboarding</li>

<li>Internal mentor and cross-departmental buddy program</li>

<li>Friendly and inclusive workplace culture</li>

</ul>

<p><em>Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.</em></p>

<p style="color: white;">#LI-Hybrid</p><div class="content-conclusion"><hr>

<p><strong>About Datadog: </strong></p>

<p>Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted globally by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence. Learn more about #DatadogLife on <a href="https://www.instagram.com/datadoghq/?hl=en" target="_blank">Instagram</a>, <a href="https://www.linkedin.com/company/Datadog" target="_blank">LinkedIn,</a> and <a href="https://learn.datadoghq.com/" target="_blank">Datadog Learning Center. </a></p>

<hr>

<p data-renderer-start-pos="215"><strong data-renderer-mark="true">Equal Opportunity at Datadog:</strong></p>

<p>Datadog is proud to offer <a href="https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf" target="_blank">equal employment opportunity</a> to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and other characteristics protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our <a href="https://www.datadoghq.com/legal/candidate-legal-notices/" target="_blank">Candidate Legal Notices</a> for your reference. </p>

<p>Datadog endeavors to make our Careers Page accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please complete <a href="https://docs.google.com/forms/d/e/1FAIpQLSeoJeduEZ2NdZF_65uZmWUrCM-zee7yADXX1s6Xr9zAGq8iKA/viewform" target="_blank">this form</a>. This form is for accommodation requests only and cannot be used to inquire about the status of applications. </p>

<p data-renderer-start-pos="662"><strong data-renderer-mark="true">Privacy and AI Guidelines:</strong></p>

<p data-renderer-start-pos="662">Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s <a class="c-link" href="https://www.datadoghq.com/legal/applicant-candidate-privacy/" target="_blank" data-stringify-link="https://www.datadoghq.com/legal/applicant-candidate-privacy/" data-sk="tooltip_parent">Applicant and Candidate Privacy Notice</a>. For information on our AI policy, please visit <a href="https://www.datadoghq.com/legal/interviewing-at-Datadog-ai-guidelines/" target="_blank">Interviewing at Datadog AI Guidelines</a>.</p></div>

Want to learn more about what it's like to work at Datadog? View our full profile.

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Frequently Asked Questions About Working at Datadog

Common questions candidates ask about this role and Datadog's workplace

Datadog is a leading Cloud company that provides monitoring and analytics solutions. The company operates a global presence with headquarters in New York serving as the primary operational base for key executive leadership and corporate functions including engineering, product, sales, and executive leadership. Datadog maintains additional offices across the Americas in Boston, Denver, San Francisco, and throughout the USA, Canada, Mexico, and South America.

Please review the specific job listing or contact Datadog's recruiting team for details on remote or hybrid work options for this role.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

Datadog is an established organization in its industry. The company focuses on maintaining a supportive workplace culture for all employees.

Key benefit categories include: Financial Benefits, Health & Wellness, Work-Life Balance, Community & Growth. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Collaborative Problem-Solving and Ownership Mentality and Continuous Learning Culture.

The company has committed to inclusive practices including: Empower Ownership and Accountability and Champion Diversity, Inclusion, and Belonging.

Datadog has a supportive and collaborative culture, recognized as a loved place to work by its team members.

Datadog currently has 418 open positions. They are hiring across departments like Dev Eng, Enterprise Sales, Enterprise Sales Engineering. You can view all current openings at certcheck.mostlovedworkplace.com/companies/datadog/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact Datadog's recruiting team for specific details on this role's process.

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