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Principal Growth Marketing Manager - SEO/GEO

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New York, New York, USA; San Francisco, California, USA
Demand Generation

About the Role

At Datadog, a Most Loved Workplace® certified employer in the Technology space, Observe, Secure, and Optimize Modern Cloud Infrastructure at Scale.

<p>Datadog is seeking a strategic and data-driven Principal, Growth Marketing Manager – SEO/GEO to lead our organic growth through content and off-page strategy. This role is centered on defining what content we create, where it lives, and how it drives discovery across both traditional search engines and emerging AI/LLM platforms. You will partner closely with Website Experience, Product Marketing, and Engineering to identify and execute on content opportunities that drive measurable traffic and pipeline impact, while relying on Web Experience for technical SEO execution. This is a senior individual contributor role for someone who wakes up thinking about content ecosystems, audience intent, and how to win in organic discovery at scale.</p>

<p class="p1"><em>At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.</em></p>

<p><strong>What You’ll Do:</strong></p>

<ul>

<li>Own Datadog’s content-led SEO/GEO strategy, defining the topics, formats, and ecosystems that drive measurable growth in traffic and pipeline</li>

<li>Identify and prioritize high-impact content opportunities across product areas and influence cross-functional teams to bring that content to life</li>

<li>Map and optimize Datadog’s presence across the full ecosystem of LLM-ingested content (e.g., YouTube, Reddit, review sites) to improve AI-driven discoverability</li>

<li>Design and execute a comprehensive off-page strategy, including link acquisition, digital PR, and authority-building initiatives</li>

<li>Partner closely with the Website Experience team, who owns technical SEO, to ensure content is effectively surfaced, indexed, and performant</li>

<li>Create and contrib

Want to learn more about what it's like to work at Datadog? View our full profile.

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Why This Is a Most Loved Workplace® Certified Job

What It's Like to Work Here

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Frequently Asked Questions About Working at Datadog

Common questions candidates ask about this role and Datadog's workplace

Datadog is a leading Cloud company that provides monitoring and analytics solutions. The company operates a global presence with headquarters in New York serving as the primary operational base for key executive leadership and corporate functions including engineering, product, sales, and executive leadership. Datadog maintains additional offices across the Americas in Boston, Denver, San Francisco, and throughout the USA, Canada, Mexico, and South America.

Please review the specific job listing or contact Datadog's recruiting team for details on remote or hybrid work options for this role.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

Datadog is an established organization in its industry. The company focuses on maintaining a supportive workplace culture for all employees.

Key benefit categories include: Financial Benefits, Health & Wellness, Work-Life Balance, Community & Growth. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Collaborative Problem-Solving and Ownership Mentality and Continuous Learning Culture.

The company has committed to inclusive practices including: Empower Ownership and Accountability and Champion Diversity, Inclusion, and Belonging.

Datadog has a supportive and collaborative culture, recognized as a loved place to work by its team members.

Datadog currently has 444 open positions. They are hiring across departments like Dev Eng, Engineering Interns, Commercial Sales. You can view all current openings at certcheck.mostlovedworkplace.com/companies/datadog/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact Datadog's recruiting team for specific details on this role's process.

Apply for Principal Growth Marketing Manager - SEO/GEO

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