Senior Manager, CRM
About the Role
At Hungryroot in the Food & Beverage space, Your AI-powered personal assistant for healthy eating, customized to you..
<h2>About Us</h2>
<p>Hungryroot is using AI to build the most consumer-centric food and wellness company to ever exist. We act as your personal assistant for healthy living—getting to know your goals, lifestyle, and budget, and recommending and delivering healthy groceries, easy recipes, and essential supplements for you and your family.</p>
<p>It’s the easiest way to eat healthy, achieve your goals, save time, and discover new foods. We believe food is the foundation of health, convenience should not mean compromise, and that everyone is unique in how they eat and live. That’s why we’re building a future in which healthy living is both easy and enjoyable.</p>
<p>Hungryroot is a distributed team of top talent across 28+ U.S. states. While we have a headquarters in New York City, our remote-first culture emphasizes collaboration, team-building, and flexibility. Expect regular virtual team events, strong ownership and accountability, and an annual company retreat.</p>
<h2><strong>About the Role</strong></h2>
<p>Hungryroot is looking for a Senior Manager, CRM to join our Marketing team and own how we talk to our customers across email, SMS/RCS, push and other lifecycle channels. This person will lead the strategy and day-to-day execution of our CRM program, turning new customers into loyal, long-term members through timely and personalized communication. We're looking for a hands-on Braze expert who runs CRM as a testing discipline and understands the data behind every message.</p>
<p>The Senior Manager, CRM will be accountable for customer engagement, conversion and retention metrics driven by CRM, and for the quality of the customer experience those communications create. They will report into Marketing leadership and work closely with the Creative &amp; Content team, Performance Marketing, Product, Data Science, and Operations (culinary, delivery) and Customer Care.<
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