A Workplace Built on More Than Perks
Some companies talk about culture. KnowBe4 lives it. As a Certified Most Loved Workplace® in 2022, 2023, 2024, and 2025, KnowBe4 has earned recognition year after year — not by accident, but by design.
What drives that recognition? It comes down to five core pillars: Systemic Collaboration, Positive Vision for the Future, Alignment of Values, Respect, and Killer Outcomes — also known as the SPARK model. KnowBe4 scores 85 out of 100 across all five. Here's what that looks like in real life.
Systemic Collaboration: Every Win Is a Team Win
At KnowBe4, collaboration isn't a buzzword. It's baked into the daily routine. Every morning starts with a company-wide briefing — just 5 to 20 minutes — where the CEO and leadership team share updates on the company and the cybersecurity world. Then, each department huddles for a stand-up meeting to coordinate, share ideas, and stay aligned.
And when it's time to celebrate? KnowBe4 goes all out. Birthdays, work anniversaries, sales wins, and company milestones are all fair game. Think streamers, party horns, theme park takeovers, and more. This is a team that celebrates together and wins together.
Positive Vision for the Future: Transparency at Every Level
KnowBe4's employees — including leadership — operate by three guiding principles: extreme ownership, radical transparency, and complete honesty. When something goes wrong, no one points fingers. Instead, everyone looks inward and asks what they could have done better.
This creates a culture of trust that's rare in any industry. Employees know where they stand, what the company stands for, and where it's headed. That clarity fuels a positive vision for the future — and it shows in the numbers. A remarkable 86% of employees report loving their workplace, and 83% would recommend KnowBe4 to others.
Alignment of Values: Leadership That Walks the Talk
CEO Stu doesn't just set the culture — he embodies it. He encourages every employee to spend one hour each day learning something new. He hosts regular "Ask Me Anything" sessions and even invites randomly selected employees to have lunch with him. His "No Door Policy" means every voice matters, from the newest hire to the most seasoned executive.
This alignment between stated values and lived behavior is what sets KnowBe4 apart. When leadership models the values, employees follow — and the whole organization moves in the same direction.
Respect: Inclusion Isn't an Afterthought
KnowBe4 has earned multiple specialty Most Loved Workplace® badges, including recognition for LGBTQ+ inclusion, Women, Diversity, Parents and Caregivers, and Young Professionals. These aren't just accolades — they reflect real programs and practices.
Employee resource groups give every Knowster a space to connect with colleagues who share their experiences. A company-wide suggestion box ensures that every idea has a path to leadership. And with a 91% colleague connection score, it's clear that people genuinely feel they belong here.
Killer Outcomes: Growth That Goes Beyond the Job
KnowBe4 is also a Most Loved Workplace® for Career Advancement 2025. The company invests heavily in professional growth through tuition reimbursement, certification bonuses, and reimbursement for certification materials. Internal promotions are a real pathway, not a promise.
Add a unique monthly bonus program of up to $2,000 that unites all employees toward shared goals, and it's easy to see why outcomes — for the business and for individuals — are consistently strong.
Ready to Join a Loved Workplace?
KnowBe4 is more than a cybersecurity company. It's a place where people grow, celebrate, lead with honesty, and feel genuinely valued every day. Whether you're a tech professional, a customer success expert, or a solutions leader, there's a place for you here.
Explore open roles like the Solution Architect position or browse all opportunities on the KnowBe4 careers page.
Curious about specific roles? Read more about the Executive Assistant to the CCO opportunity and see how KnowBe4 supports every level of its team.