Director, Product & Brand Communications

New York, NY; San Francisco, CA

Executive

About the Role

At Lyft in the Transportation space, Connecting cities, one ride at a time, for a more equitable future..

At Lyft, our purpose is to serve and connect. To do this, we start with our own community by fostering a respectful and diverse organization where every voice is heard, valued, and empowered to contribute to our shared success.

We are seeking a strategic and visionary Director of Product and Brand Communications to play a pivotal leadership role in building a fresh take on an iconic brand. This highly visible and cross-functional position will drive Lyft’s product narrative, giving riders and drivers compelling reasons to choose Lyft.&nbsp;

As a vocal cross-functional partner with significant influence, you'll collaborate across departments to shape our brand story and product narratives. This role demands a strategic thinker who can craft compelling narratives for multiple audiences including riders, drivers, regulators, and the broader business community.

The successful candidate will be a resourceful self-starter who thrives in dynamic, fast-paced environments, demonstrating agility and adaptability as Lyft and industry evolve. You'll own the process for building and launching brand and product moments through multi-channel, earned media programs including narrative development, product demos, event planning, editorial extensions, and influencer engagement.

This is an opportunity to join a fun and hungry team and have a profound impact on Lyft. The role reports to the Vice President of Communications.

<h2>Responsibilities:</h2>

<ul>

<li>Define compelling consumer and technology narratives that support Lyft’s broader narrative and vision, and build a strategic and creative communications plan that strengthens Lyft’s image and reputation with consumers.&nbsp;</li>

<li>Provide strategic leadership for the Product and Brand Communications team, setting the vision, de

Want to learn more about what it's like to work at Lyft? View our full profile.

Prefer to apply on the company's career site?

View Original Posting

What It's Like to Work at Lyft

What It's Like to Work Here

handshake Belonging Over Everything

lightbulb Challenge Convention

users Community-Centric Connection

leaf Mission-Driven Sustainability

trending-up Growth Mindset Culture

Frequently Asked Questions About Working at Lyft

Common questions candidates ask about this role and Lyft's workplace

Request a ride whenever you need one. Drivers earn on their own terms. Download the app to get started.

Please review the specific job listing or contact Lyft's recruiting team for details on remote or hybrid work options for this role.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

Lyft is an established organization in its industry. The company focuses on maintaining a supportive workplace culture for all employees.

Key benefit categories include: Health & Wellness, Work-Life Balance, Financial & Retirement, Professional Development, Community & Belonging. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Belonging Over Everything and Challenge Convention and Community-Centric Connection.

The company has committed to inclusive practices including: Champion Belonging and Inclusion and Invest in People's Growth.

Lyft has a supportive and collaborative culture, recognized as a loved place to work by its team members.

Lyft currently has 183 open positions. They are hiring across departments like Media & Lyft Business, Corporate Engineering & IT, LUS Supply Chain. You can view all current openings at certcheck.mostlovedworkplace.com/companies/lyft/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact Lyft's recruiting team for specific details on this role's process.