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Sr. Manager, GTM Strategy & Sales Packaging

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92% of candidates apply because they are a Most Loved Workplace®
New York, NY
Lyft Ads

About the Role

At Lyft, a Most Loved Workplace® certified employer in the Transportation space, Connecting cities, one ride at a time, for a more equitable future..

<p>At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.</p>

<p>Lyft Ads gives brands a unique way to reach consumers during high-intent moments: on their way to concerts, games, nights out, and everyday destinations. In this role, you'll set the strategy behind how we bring those moments to market, arm our sellers to win, and connect advertisers with millions of riders across the country.</p>

<p>Lyft Ads is looking for a Senior Manager of Sales Packaging & Go-to-Market Strategy to build and lead the function that turns ridership data, cultural moments, and product capabilities into the packages our sales team sells every day. This is a strategic leadership role: you'll set the packaging and pricing agenda for the full Lyft Ads portfolio, build the go-to-market motions behind our biggest revenue moments, and give sellers the stories, structure, and pricing tools they need to win.</p>

<p>You are a builder. You operate comfortably at the intersection of strategy and execution, and you have a track record of driving commercial outcomes in ambiguous, fast-moving environments. You bring a POV to partnership and packaging conversations, and you know how to align internal and external stakeholders around a shared vision. You are energized by the challenge of taking a scaled, high-growth advertising business and making it even better: more differentiated, more efficient, and more impactful for the brands and agencies that invest with Lyft Ads.</p>

<p>You'll operate at the intersection of data, product, pricing, creative, and sales, and you'll be expected to bring an independent point of view on where Lyft Ads should show up, what we should charge, and how we package multi-product solutions with measurement built in. This role owns and manages the Lyft Ads Studio team, sits at the tabl

Want to learn more about what it's like to work at Lyft? View our full profile.

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Why This Is a Most Loved Workplace® Certified Job

What It's Like to Work Here

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Frequently Asked Questions About Working at Lyft

Common questions candidates ask about this role and Lyft's workplace

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Please review the specific job listing or contact Lyft's recruiting team for details on remote or hybrid work options for this role.

Salary information may vary by role and location. Please check the specific job listing or discuss compensation during the interview process.

Lyft is an established organization in its industry. The company focuses on maintaining a supportive workplace culture for all employees.

Key benefit categories include: Health & Wellness, Work-Life Balance, Financial & Retirement, Professional Development, Community & Belonging. You can view more details on their CertCheck profile.

The day-to-day environment is guided by core values such as Belonging Over Everything and Challenge Convention and Community-Centric Connection.

The company has committed to inclusive practices including: Champion Belonging and Inclusion and Invest in People's Growth.

Lyft has a supportive and collaborative culture, recognized as a loved place to work by its team members.

Lyft currently has 192 open positions. They are hiring across departments like Media & Lyft Business, Corporate Engineering & IT, LUS Supply Chain. You can view all current openings at certcheck.mostlovedworkplace.com/companies/lyft/jobs.

The interview process typically involves an initial recruiter screen followed by team interviews. Please contact Lyft's recruiting team for specific details on this role's process.

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